Brand systems, GTM infrastructure, and outbound engines — built to keep working after I hand them over.
Marketing and sales at a 32-engineer software development and staff augmentation firm serving US, UK, and Australian clients. Brand, content, LinkedIn strategy, outbound, and demand generation — built and run solo.
I won't start until I understand what the real problem is — not what you've named it. Uncomfortable questions early, before the work is half done and hard to reverse.
If the ICP is wrong I say so before you run 500 emails into the wrong audience. Not here to make you feel good about a bad plan.
Every deliverable has an operational layer — the playbook, the sequence, the system — so the work keeps compounding after I hand it over.